Clever Advertising

• Author: Tim Booth
• Posted: August 27th, 2010
• Tags: advertising

I came across some clever advertising the other day! Well I thought so..

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In Brazil they gave a Zero Tolerance Policy to drunk driving! And this is what they did!

www.youtube.com/watch?v=7PiL6sJ325Q&feature=player_embedded
I like this because, I find it such a clever and cost effective (Zero £’s) way of really getting the message across, playing in real situations and playing on peoples true feelings!

Nothing hits home like reality! Great!

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