Our Work
Lindt Gold Bunny Campaign
BRIEF
To design and build a website that would appeal to Mums and Children. To generate over 20,000 visits in one month and gain 10,000 entrants to the game, providing valuable consumer data. The campaign should run from March 4th 2010 to April 6th 2010.
SOLUTION
A beautifully illustrated and flash animated website with a cute and bouncy LINDT GOLD BUNNY that had to be found along with six of his friends. Find all six and you qualified for the FREE Prize Draw.
THE IMPACT OF OUR WORK
52,000 Visitors delivered to the site
18,778 Registrants to the game!
6 Percent Bounce rate, meaning that we retained over 9 out of 10 visitors!
40 Percent Conversion rate!
Unfortunately the site is no longer live as the campaign has finished, but please contact us (http://www.standoutuk.com/contact-us/) and we will gladly visit and show you the game.



