Client: Milwaukee | Sector: Powertools | Discipline: Thinking

  • Image preview of Milwaukee Promo Mechanics with image milwaukeeweb1.jpg
  • Image preview of Milwaukee Promo Mechanics with image milwaukeeweb2.jpg

BRIEF
Standout were asked to produce some ideas and scamps for Milwaukee’s 2010 campaigns. We were given the brief to include a focus on the World Cup, but managed to come up with 4 unique promotional mechanics.

The idea generation process used various members of the Standout team from all disciplines to come up with some great thoughts which were translated into fully integrated promotions.

OUR SOLUTION
- Initital designs and idea collation
- Proposal production for 4 fully integrated campaigns:
- World cup
- Snap and Van
- Does the Drill Bit Fit?
- Heavy duty

THE IMPACT OF OUR WORK
Watch this space!