Client: Walkers | Sector: Fast Moving Consumer Goods | Discipline: Offline

  • Image preview of Walkers 2 FOR 1 Sharing Packs with image pepsico_2for1sharingbags_1.jpg

BRIEF
Standout were asked by the Walker Team to create a dynamic and engaging device for their 2 FOR 1 entry to theme parks promotion. The device had to work across a number of SKUs and had to have prominence across a number of their brands.

SOLUTION
The device that you see on pack ran for a number of months. It worked across all brands and had prominence at Point of Purchase, giving the products a real point of difference for impulse buyers.

EFFECTIVENESS
A successful campaign that helped drive higher frequency of purchase.